5 ways you can make your emails look great on a mobile device

Posted on June 4, 2013 by Clikit Media

Everyone’s talking about mobile email right now, but with all the talk, it can be hard to know where to start. Never fear – we’ve got five easy tweaks you can make to your next email campaign to ensure it looks great on screens big and small. Shorten your header. A simplified header that’s 50-100 pixels in height looks just right on a mobile device. Enlarge your text and buttons. Body copy should be about 14 pt and buttons should be 45 pixels. That keeps everything fingertip friendly. Choose your images wisely. Bold images with a single focus render great on … Read more

Rocketmailer now integrates with SurveyMonkey!

Posted on June 4, 2013 by Clikit Media

Connect your accounts for one-click access to the leading online survey tool If you’re in the business of creating online surveys to collect feedback from customers, volunteers, and colleagues, then you’re probably one of the 15 million people who rely on SurveyMonkey. Well, we’ve got great news! Now in Rocketmailer, you can connect with your SurveyMonkey account and have one-click access to surveys you can link to right from your mailing. It’s the easiest way to send your survey invitation in style. This new integration is just one of the many ways we’ve streamlined workflow in the new drag & drop … Read more

Rocketmailer’s signup forms get a few new features

Posted on June 3, 2013 by Clikit Media

Build better opt-in forms with more customization and notifications It’s time to highlight a few new features that we’ve added to Rocketmailer’s signup forms, those helpful little screens that connect to Rocketmailer and allow new subscribers to join your email list. Quite simply, they’re more flexible than ever. Customize your forms We’ve always wanted to make sure you can customize your signup forms to collect the member information you need, whether or not you have web development skills. That’s why it’s easy to add your company logo as well as collect first and last names, company name, birthday and more … Read more

Google Analytics tracking to your email campaigns

Posted on June 3, 2013 by Clikit Media

Track visitors to your website that arrive from Rocketmailer links We’ve connected Rocketmailer to Google Analytics! Now you can track visitors to your website who clicked on links in your Rocketmailer emails. How to connect an Rocketmailer mailing to Google Analytics: If you already have a free Google Analytics account, connecting your Rocketmailer mailing to Google Analytics is a piece of cake. Create your mailing and get ready to send. On the send page, you’ll see a field for Google Analytics. Simply type the campaign name that you’d like to show up in Google Analytics. (It may be a good … Read more

Email Best Practices

Posted on May 10, 2013 by Clikit Media

Go Green – Go Fax2Email

Posted on April 9, 2013 by Clikit Media

Although Fax2Email is not a new concept, it is still very much relevant. With the very high importance placed on being less wasteful and reducing our reliance on the earth’s natural resources, Fax2Email has many advantages over the historic manner in which we received faxes. Fax2Email allows for significant savings on paper, toner and equipment maintenance. Reducing costs while also reducing your carbon footprint makes this the one of the easiest decisions you’ll ever have to make! Clikit Media will facilitate the transfer from your existing fax number to free individual Fax2Email numbers for you and your staff by creating … Read more

5 reasons why you should enable social sharing in your email campaigns

Posted on March 8, 2013 by Clikit Media

Adding social media icons to your email campaigns with Rocketmailer’s social sharing feature takes just a few seconds, but it can increase your campaign’s reach and help you identify your most avid followers. Who knew all of that could be as simple as pushing a couple of buttons? If you’re new to this whole email plus social networks thing -or if you know your way around Twitter and Facebook but just aren’t sure whether you want to try Rocketmailer’s social sharing feature – take a look at the reasons why we think it’s worth doing. 1. Harness the reach of … Read more

When’s a good time to send your email campaigns?

Posted on March 8, 2013 by Clikit Media

We’re often asked when the best time to send email campaigns might be, and if there are days or times to avoid. While there’s no magic send time, there are a few commonly held notions about the timing of email campaigns. Remember that your best chance of getting people to read and respond is during the first few hours after delivery, so making sure your emails arrive when people are most likely to be in front of their computers (and paying attention) is the real key. With that in mind, mailings that go out Tuesdays through Thursdays have traditionally fared … Read more

Categories of Email Marketing: A Brief Description

Posted on January 16, 2013 by Clikit Media

We often find that when mentioning or discussing email marketing, there exists a perception that this only relates to bulk email, such as promotional mails or newsletters. This is in fact not the case. Email can be divided into three distinct categories, being Everyday Business Email Bulk Email Transactional Email. Although different in purpose, all three of these categories can and should be optimized to assist in your marketing efforts. Everyday Business Email These are the daily emails we send to customers, prospects, suppliers and partners every day using our email clients such as Outlook, Gmail, Macmail etc. Typically this … Read more

Social Media: A meeting place rather than a market place

Posted on November 1, 2012 by Clikit Media

The majority of businesses misunderstand the context of customer relationships when using social media and attempt to do the hard sell rather than seeking to engage and connect with customers. Businesses need to proactively use and market their social presence with platforms like Facebook and Twitter, ensuring social interaction with both existing and new potential clients at large. In my opinion, the primary rule of social media interaction is less “selling” and more “engaging”. Through engagement people gain confidence and trust in a company or brand and will naturally feel more comfortable in doing business with them at some time … Read more

Is your Rocketseed Mail branding all that it can be?

Posted on October 5, 2012 by Clikit Media

The Rocketseed Mail solution incorporates a host of features enabling users to optimize their everyday email communication. Very often we find that our clients are not considering all the features during the conceptualization and design stages and thus not capitalizing on all the benefits of the product. In light of the above we thought it might be apt to highlight some of the elements that we feel can add value to your email branding and marketing efforts. Banner Management Rocketseed Mail’s main feature is its multifaceted banner management system. Every time you send an email, your banner will appear when … Read more

Inovocom uses Rocketseed Mail to “communicate with confidence”

Posted on October 1, 2012 by Clikit Media

Inovocom operates two of the largest independent office supply dealer groups in Southern Africa, Office Active and Office Club. Stationers belonging to these dealer groups are independent businesses who are able to offer their customers the benefits of dealing with a national supplier, while retaining the personal touch of an independent local business. Inovocom supports the independent dealers with tools to enhance their business, which generally they are unable to afford on their own or implement from a time or technical point of view. One of the successful tools that Inovocom has introduced across the group is the Rocketseed Mail … Read more

Why you should not send bulk email from your PC

Posted on September 7, 2012 by Clikit Media

The importance of newsletters / bulk email as marketing tools is well established. Other forms of bulk email, such as promotional mailers and surveys have an equally important role to play in your marketing efforts. If you are sending bulk email campaigns using your everyday email client, then please think again! You could be doing more harm than you know. I’d like to give you an overview of why it isn’t a good idea to send bulk emails via your everyday email client, such as Outlook/Mac Mail or webmail, such as Gmail/Hotmail and why using a bulk email platform is … Read more

Winelands Dental and Clikit Media – Smiles all the way!

Posted on August 30, 2012 by Clikit Media

Winelands Dental is a dental and aesthetic practice based in Stellenbosch and under the leadership of Dr Louis van Niekerk. Dr van Niekerk has built several successful practices in South Africa and the United Kingdom whilst continuing his post graduate studies. Using the latest technology, Dr van Niekerk offers a comprehensive aesthetic and dental experience that is in line with his exacting standards. Integral to this experience is the communication between Winelands Dental and their patients. The Rocketseed Mail and Rocketmailer solutions offered by Clikit Media ensures that Winelands Dental is able to optimize all email communication to patients, ensuring … Read more

Newsletters: What are bounces?

Posted on August 14, 2012 by Clikit Media

Bounces: emails / newsletters that were kicked back as undeliverable by the receiving server Before an email can reach someone’s inbox, it has to be accepted by the host server. Emails that are rejected at the server level are called bounces, and there are two types: A soft bounce is usually more temporary in nature: an overflowing inbox, a temporary server problem, etc. Soft bounces remain in your active list and will be tried again the next mailing. If they fail to get through for four consecutive mailings, soft bounces are then moved to the Rocketmailer error bin. A hard bounce indicates a more serious … Read more

The Importance of Newsletters as a Marketing Tool

Posted on July 26, 2012 by Clikit Media

Newsletters are an extremely valuable marketing tool used by ourselves as well as by our customers. One of the most important tasks for a business is to maintain contact with its customers. Developing a newsletter program with a solid audience will prove to be a very important marketing asset for the duration of your company. Think about how on any given website you only have a few seconds to capture the attention of a visitor before they are gone forever. Developing a strategy to attract new customers and retaining existing clients is crucial to successful marketing. Maintaining a company blog … Read more

Kim Ikel & Clikit Media: Partners through trust

Posted on June 27, 2012 by Clikit Media

Kim Ikel has gained success and respect as a certified and professional Life & Business coach. Specialising in training, workshops and coaching – the results have been commendable and labelled as ‘life-changing’. Building rapport and a sound trust relationship with clients from inception is vital in a Coaching relationship. The Rocketseed Mail branding & marketing tool undoubtedly underwrites this principle. In the process of coaching individuals and companies toward success, a dynamic brand profile is a definite benefit. Immediate trust and brand elevation is ensured through the Clikit Media product, and Kim, who coaches Sales & Management teams as well … Read more

Exciting changes coming to Rocketmailer!

Posted on June 25, 2012 by Clikit Media

Starting very soon, you’re going to notice a few changes to our Rocketmailer platform. I thought it might be helpful to provide a bit of context around what you’ll see and how it will affect your Rocketmailer experience. Clikit Media is all about providing great technology products, backed up by our dedicated team delivering the best possible customer service to our clients and partners alike. We are sure that these changes will enhance the product experience for all our Rocketmailer users. So what’s all the change about? Well, over the past year or so, the team behind Rocketmailer have been: … Read more

Ryk Neethling Swimming Schools (RNSS) and Rocketseed Mail – A winning combination!

Posted on June 4, 2012 by Clikit Media

Ryk Neethling Swimming Schools (RNSS) operate at various venues across South Africa. It is important for Ryk and his team to deliver, not only consistent branding on all their everyday emails, but also to communicate relevant information effectively to recipients. The centralized control and compliancy that Clikit Media delivers via their patented Rocketseed Mail solution made Rocketseed Mail the obvious choice to fulfill this need. By inserting targeted and measurable campaigns into every business email, RNSS have optimized their most trusted form of communication – their everyday business email. “As a four time Olympian I understand the importance of consistently … Read more

Clikit Media integrates Rocketseed platform with Office 365

Posted on April 5, 2012 by Clikit Media

With the growing popularity of cloud based technologies for the business community, Microsoft has recently launched Office 365 in South Africa. Office 365 is a line of collaborative Microsoft Office-like tools that users can access on the web, including Exchange server and Email application. This is an attractive option for businesses that don’t want to have the overhead of managing their own environment, nor be bound by the restraints imposed by providers of Hosted Exchange services. This is good news for users who would like to route their email from their Exchange server to an email archive, mail scanner or … Read more

Clikit Media appointed as sole distributor

Posted on December 8, 2011 by Clikit Media

Here we are at last. For those of you not yet in the know. Clikit Media has been appointed as the Sole distributor for Rocketseed Mail, Rocketmailer & RocketLink to the SME market in Southern Africa (If you’re confused, please read the initial Rocketseed press release here). This is our first communication under the new Clikit Media brand and we hope you are as excited as we are. The journey will be a memorable one. For all practical purposes, it is business as usual. We have worked hard over the last couple of months to ensure that this transition is … Read more

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