Nothing can be more annoying than when an unwanted newsletter pops up into your inbox at the most inconvenient time, especially if your emails are already flooded, you are facing that dreaded work deadline or it is something that you are just not interested in. We suggest that you don’t give the same experience to your customers.
Are you worried that newsletters are out, old school and dead or not sure if email campaigns still serve as a powerful marketing tool? The answer is yes, email campaigns remain a very important marketing asset! It is, however, important that you use email marketing correctly as an extremely valuable business tool that benefits and supports building and maintaining your relationships with your customers. Bulk emails can be used to inform customers about promotions, and therefore attract and lead them to your website and blog.
We have six golden tips that will that will make a remarkable difference to the outcome of your email newsletter marketing campaigns:
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Hermanus is an experienced email media and marketing strategist with a strong sales background. Passionate about helping clients and partners acquire, convert, and retain customers. As a proponent of authentic and honest messaging he believes that done is better than perfect.
Lover of wit, irony, golf, family and Africa.